Forecasts & Projections

Forecasts and projections are valuable tools that are used to plan and prepare for future challenges and opportunities.

Developing a forecast involves conducting an in depth analysis of industry and market conditions, competition, geographic location, personnel and other internal and external factors that may be impacted.

Forecasts are prepared most often in response to a direct request by a banker or potential investors to secure financing or investment capital.

Projections are more limited in scope and use hypothetical courses of action for evaluation. Projections can be used to present “What would happen if . . .” situations, helpful when analyzing business strategies, such as when deciding whether to lease or buy.

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